INTRO

2024

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THE

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LABS

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Aging is the ultimate disease and it’s ​treatable.


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THE KEY TO

LONGEVITY

longevity

/lɒnˈdʒɛvɪti/

long duration of life, length of life

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Humanity’s greatest threat is aging

94%

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of people pass away due to age ​related illnesses

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50bn

240+

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With age we lose the capacity to replace ​dead cells or repair demaged DNA

cells die in the body everyday

DNA breakages per day

80%

decline in stem cell diversity after the age of ​70 year

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Hallmarks of aging

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Genomic instability

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Epigenetic Alterations

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Telomere Attrition

Loss of ​proteostasisy

DNA Level

Diseases

  • Cancer
  • Alzheimer’s
  • Parkinson’s
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Deregulated nutrient sensing

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Mitochondrial dysfunction

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Cellular senescence

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Altered Intercellular ​Communication

Cell Level

  • Sarcopenia
  • Arthritis
  • Diabetes
  • Osteoporosis
  • Atherosclerosis
Lymphoid stem cell

Stem Cell Exhaustion

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Chondrocyte

Chronic Inflammation

Gut Dysbiosis

Extracellular matrix ​dysfunction

Organ Level

  • COPD
  • Heart disease
  • Chronic kidney disease
  • Liver cirrhosis
  • Stroke
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Stem cells are the body’s solution to ​combat aging.

The progress that will change our lives

3.700+

active cell and gene based clinical ​​trials taking place worldwide​

$600bn

expected longevity market ​value by 2025

21%

longevity market’s annual ​growth rate

$26bn

expected stem cell market value ​by 2026​

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A multi-billion dollar industry is currently ​growing in labs.

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Innovative stem cell therapies and treatments could ​change the face of medicine.

BILL GATES

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  • 20+ years of research​


  • 10+ years of clinic operations​


  • $25m in investment​


  • 60,000+ procedures performed​


  • 12,000+ patients treated​


  • Unmatched variety of medical ​conditions treated


  • Crutial treatment protocols based ​on unique track record


The KEY’s vision was realized by the pioneers at Stemaid

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Stemaid’s global expansion is The KEY

2004

2007

2010

2012

2024

Formation of stem ​cell lab​

Clinical

trials

begin

Commencement of ​stem cell ​distribution

Commencement ​production of skin-cell ​derived embryonic ​stem-cells

Global

expansion

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PLURIPOTENT

STEM CELLS

Can differentiate into nearly any ​cell type in the body

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There are two types of stem cells

Traditional Product Portfolios:

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MULTIPOTENT

Can differentiate into a ​limited range of cell types ​within a specific tissue or ​organ.

The KEY Product Portfolio:

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PLURIPOTENT

Remarkable ability to transform into ​almost any cell type within the ​human body, offering unparalleled ​potential for regenerative medicine ​and therapeutic applications.

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Why use Pluripotent

stem cells?

  • 6-10 times more potent than adult or ​umbilical-​cord stem cells in helping the ​body to heal.​


  • Safe and effective.​


  • Accelerates healing in the body within 30 ​​minutes of injection. ​


  • Anti-tumor ‘cancer vaccine’ effect not ​found in ​adult or umbilical-cord stem ​cells.​


  • Lengthen the telomeres of our DNA.​


  • Contain the Nanog gene, known for its ​anti-​aging benefits.​


  • Express Micro RNAs that aid in reversing ​​keloids and scarring.​


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Stem cell treatment is truly a next-level health ​innovation that can reverse the wear and tear we ​put on our bodies and prevent debilitating disease ​and injury from escalating further.

tony robbins

PLURISOMES

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Plurisomes are Pluripotent Exosomes. Exosomes are ​secretory vesicles released by stem cells. These vesicles ​play a pivotal role in intercellular communication by ​transferring their cargo of proteins, lipids, nucleic acids, and ​other bioactive molecules to recipient cells.


These incredible cells release reparative secretome in ​response to tissue or medium conditions. ​


In a clean laboratory setting, Plurisomes are cultured in an ​ideal in-vitro medium that is completely free from the ​inflammatory and toxic milieu present in vivo.​


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What are the benefits of Plurisomes ?

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Highly < Specific ​Messaging Content

Plurisomes contain a wide ​range of growth factors, ​peptides, messenger RNA, ​and micro-RNA that are vital ​for multi-tissue renewal and ​repair. ​


These specific messaging ​contents play a crucial role in ​signaling restoration and ​rejuvenation at any juncture ​of tissue biology.​


Comprehensive ​Tissue Repair

Pluripotent stem cells and ​their secreted exosomes have ​the remarkable ability to ​repair and restore all 220+ ​tissue types in the human ​body. ​


Their reach is truly ​comprehensive, making them ​a powerful tool for whole ​organism rejuvenation.​


Multi-Tissue ​Biodistribution

Clinical evidence has shown ​that Plurisomes have a multi-​tissue comprehensive ​biodistribution. ​


This means that upon ​application, the therapeutic ​message of Plurisomes ​travels to all tissues of the ​body, ensuring that no area is ​left untouched.


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  • Pluripotent Factors: Includes ​KEY reprogramming factors like ​Klf4, Oct4, Sox2, cMyc.


  • Molecular Diversity: Contains ​over 60,000 different molecules, ​including essential microRNAs ​and mRNAs.


  • Comprehensive Effects: ​Effective in tissue regeneration, ​immune modulation, and ​neuroprotection.


vs

Source

Regenerative ​Potential

Protein and ​RNA Content

Efficacy in ​Regeneration

Exosomes

Derived from various ​cell types

Limited by the ​source cell type

Typically targeted for specific ​tissues or conditions

Moderate, dependent ​on source

Plurisomes

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Derived exclusively from ​pluripotent stem cells

High, due to pluripotent origin ​allowing differentiation into any cell ​type

Enriched with pluripotency factors, ​enhancing regenerative capacity

Broad applicability across multiple ​tissues and conditions due to ​pluripotent properties

Superior, with enhanced ​regenerative capabilities and ​potential to address complex ​conditions

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Therapeutic ​Application ​Range

Varies widely; may not include ​pluripotent-specific factors

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Exosome therapy is the next big thing in skincare - It's all ​about rejuvenation and getting that youthful glow back.

KIM KARDASHIAN

Pluripotent products address all hallmarks of aging

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Genomic ​Instability

Plurisomes express DNA ​repair factors

Telomere ​Attrition

Epigenetic ​Alteration

Pluripotent genes specialise ​in edigenetic reprograming

Disabled ​Macroautophagy

Autophagic machinery ​activated

Mitochondrial ​Dysfunction

Cellular ​Senescence

Evidence of ​Telomereelongation after ​treatment

Pluripotent Stem Cell share ​their young and healthy ​mitochondria

Plurisomes express senolytic, ​known to rejuvenate senescent ​stem cells

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Deregulated Nutrient ​Sensing

Chronic Inflamation

Stem Cell Exhaustion

Altered Intercellular ​Communication

Restore the balance of nutrient-​sensing pathways, such as insulin ​and IGF-1 signaling

Balance immune response and has ​anti-inflammatory effect

Plurisomes rejuvenate ​senescent stem cells

Mirnas from Plurisomes contribute ​to restore communication

Gut Dysbiosis

Loss of Proteostasis

Replenishes damaged or ​misfolded proteins and restoring ​proper protein function

Promote the growth of beneficial bacteria ​while suppressing harmful ones

Product range

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PLURISOMES

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Targeted Injections or

via IV

Pluripotent Stem ​Cells

Generic & Autologous

via IV

PEptides

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Epithalon, Thymosin Alpha, ​Cerebrolysin​, BPC-157, ​Chelation, B-17​​, GHK-Cu

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Product Pipeline

KLOTHO

Skin Care Products

FOLLISTATIN

Pipette

KEY Deliverables

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Look better.

Skin and hair have the potential for ​​rejuvenation by leveraging the power of ​​our own cells to fight the effects of ​aging.​

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Enhance vitality and maintain physical ​performance by utilizing cutting-edge ​treatments that support muscle strength ​and joint health.

Stay active.

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Age healthier.

The effects of aging accelerate as we get old, ​​leading to disease and frailty. Regenerative ​cell ​treatments could help replenish what we ​lose ​with age and bring us back to a healthier ​state.

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Join a global network of industry ​pioneers backed by world renowned ​science.

Supply Chain

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KEY Clinics

KEY Holding LCC

are the treatment centers operated by ​franchisees under the sub brand „KEY“

holds the know-how and research pool in advanced ​stem cell therapeutics and makes them accessible to ​clinic & upscale wellness operators around the globe

KEY Labs

KEY Cells

R&D and production of The KEY Cells product line.

Fully equipped, GMP compliant laboratories.

are the pluripotent products that are cultivated in ​the labratories and shipped to the franchisees.

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KEY Terms

Franchisor

Franchisee

Production and daily ​delivery of finished products ​to Franchisees clinic

Has or will acquire ​licence to operate a ​medical clinic/practice

  • Straightforward fee structure: $500k initiation ​fee for exclusivity, know-how transfer and ​marketing material​
  • Exclusivity will last for 3 years and will be ​extended by 3 years if the clinic has met its KPIs​
  • Exclusivity period incepts on the day of treating ​the first patient​
  • Minimum order quantity of 900 procedures per ​annum (ca. 300 patients per annum)​
  • 20% franchise fee on gross revenue​



⁠Has or will recruit ​qualified practitioners ​(MD, Nurse)

⁠Laboratory set-up and ​licensing (c GMP)

Administration of ​therapies based on strict ​treatment protocols

Regulatory approval of ​products/therapies

Ongoing consultation on ​treatment protocols

Marketing & customer ​acquisition

Training and education of ​Franchisees personnel

Exclusivity, referrals, ​brand usage to be agreed

Comprehensive branding ​and marketing support

Client referrals

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Profitability Scenario


Base Case Scenario

Reference Scenario

(Cabo Clinic)

Break even Scenario

Number of procedures a day

10

30

0.7

Days of operation

300

300

300

Price per procedure

$3k

$3k

$3k

Gross revenue

$9m

$27m

$630k

Franchise fee

$1.8m

$5.4m

$130k

Net revenue

$7.2m

$21.6m

$500k

COGS ($550 per procedure)

$1.65m

$5m

$500k

Gross profit

$5.55m

$16.6m

0

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Revenue

Franchise Fee

COGS

Marketing

KEY Clinic Reference Scenario

Assumptions: ​


  • days of operation p.a.: 300​
  • avg. no. of treatments days per ​patient: ​ 12 stem cells, 4 Plurisomes​
  • avg. anciallary spend per patient: ​10% of total treatment cost​
  • avg. cost of treatment: ​ ​Stem cells $2.5k, Plurisomes $3.5k ​
  • avg. revenue per patient: $48.4k​
  • franchise fee: 15% of revenue​
  • marketing spend: 10% of revenue​
  • personnel: 1 MD + 1 nurse per 15 ​per patients per day​


30 procedures per day

$500k

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Opex

Net Profit

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THE

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LABS

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Franchisee Requirements

Treatment Facility

  • 1 Medical Doctor onsite for consultation and ​targeted injections


  • 1 qualified person for facial treatments (micro ​needling / facial injections)


  • 1-3 Nurses for IV administration


  • Cool storage for IV bags and Plurisomes vials


  • 40-50sqm treatment area for IV


  • Treatment room for facials


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Laboratory

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Franchisor Infrastucture

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  • Clean Room ISO 7​


  • Incubators and/or Bioreactors​


  • Microscopes​


  • Equipment for analysis of the ​stem cells and plurisome ​composition​


  • Cryostorage equipment​

The KEY is not about feeling and looking ​younger - it is about being younger

THANK YOU

2024

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THE

LABS

DISCLAIMER

This company presentation (“Presentation”) has been prepared by KEY Holding LLC and its affiliates ​(together, the “KEY”) solely for information purposes and should not be considered an advertisement or ​offer to sell or solicitation to buy any securities in any jurisdiction. This Presentation does not constitute ​legal, business, tax or professional advice. The KEY provides this Presentation on a strictly confidential ​basis solely to the recipient to whom it was delivered by the KEY. The acceptance of this Presentation ​constitutes an agreement on the part of the recipient hereof and the recipient’s representatives to maintain ​the confidentiality of the information contained herein. No part of this Presentation may be reproduced, ​stored in a retrieval system, or transmitted, in any form or by any means, without the prior written ​permission of the KEY. If you received this Presentation without the KEY’s express consent, disregard the ​entirety of this Presentation, and please destroy all record of it and advise the KEY immediately of its ​unauthorized distribution. The delivery of this Presentation does not include any representation that there ​has been no change in the affairs of the KEY since the date this Presentation was prepared.​